man celebrating win on phone

Members Choice Awards – Best Matched Betting Service 2021

First up we’d like to say a Happy New Year from Honest Betting Reviews! We hope you had a good NYE wherever you were in the world and have a healthy, happy and prosperous 2022. 

Now we move on to the next in our series of awards voted for by you, the members of Honest Betting Reviews.

This time it’s the turn of Best Matched Betting Service 2021 and in this category there was a clear winner.

Matched betting has become more difficult in recent years as the bookies have tried to make it harder for punters to make a living from it. However, the top matched betting services have continued to innovate to stay one step ahead of the bookies and there are still plenty of free bets and bonuses to take advantage of every day.

Anyway, without further ado let’s have a look at how the voting went.

In third place was Profit Accumulator from Sam Stoffel, a service that remains popular throughout the UK and can now be seen advertising on YouTube.

Coming in second place was the renowned Oddsmonkey, which made £1,045 in our review of it back in 2017 and has been a favourite of punters ever since.

But which service took top slot this year?


Best Matched Betting Service 2021

Well this year’s winner is no stranger to regular followers and also won this award for the last three years. It is seemingly immovable atop the rankings of matched betting services.

Yes, the winner is…



Profit Maximiser!

Congratulations to Mike Cruickshank, the developer of Profit Maximiser and generally known as the “doyen of matched betting.”

He makes it an unprecedented four in a row in this category, finishing well ahead of the competition and cementing PM’s place as the number one matched betting choice amongst our members.

Here is how the voting went:-

  1. Profit Maximiser
  2. Oddsmonkey
  3. Profit Accumulator

Whilst it was a close contest last year, it was a runaway victory this year with Profit Maximiser collecting nearly twice as many votes as the second placed service.

Here is what Mike had to say on receiving news of the award:

“Thanks to all of the HBR users who voted for Profit Maximiser. It’s great to be voted as the number 1 Matched Betting website again.

Things have picked up again over the last 12 months as there have been no lockdowns effecting sport. 

I’m very optimistic for 2022. I think it’s going to be even better as competition increases between bookmakers for market share. This will help us make our clients even more profit!”

Well done to Mike on making it four wins in a row and we look forward to seeing what he’s got in store for PM members this year. 

In the meantime you can get a 14 day trial of Profit Maximiser for just £1 here. 





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