Welcome to the Honest Betting Reviews news section. Here you can find the latest news and information on the betting industry, betting systems and tipsters.

Members’ Choice Awards – Best Overall Betting Service 2023

So we come to the end of our awards for 2023, as voted for by you, the members of Honest Betting Reviews. There is just one award left to hand out – that of Best Overall Betting Service 2023.

Before we get onto that though, we just want to say it was great to see so much interest this year, with a huge number of people voting in the awards. 

We feel these awards are a good opportunity to mark out those services that have performed particularly well, introduced some new innovations and most importantly, hopefully made us all some extra income over the last year. 

In summary then, the winners we have had so far are:-

  • Best Horse Racing Service: The Bookies Enemy
  • Best Football Service: Predictology
  • Best (Other) Sports Service: Trade On Sports
  • Best Matched Betting Service: Profit Maximiser

Well done to all of those services on their awards. 

Anyway, now it is time to move on to the final award of Best Overall Betting Service.

Best Overall Betting Service 2023

So this award is for the best overall service across all categories,  whether that be matched betting, tipsters or trading services and in any sport.

It’s obviously the toughest award to win and the most sought after. 

Coming in third place this year was the winner of this award last year, Goal Profits. The football trading service is an-ever popular choice among members and continues to deliver the goods. 

In second place was winner of the Best Horse Racing award, The Bookies Enemy, which by the way just landed winners at 16/1 and 12/1 yesterday! 

Who won the award this time round though?

Well, there was a runaway winner of the award, notching up more votes than all the other services put together! 

We will also give honourable mentions to those who drew some support in the voting, including GeeGeez, Irish Cash Consortium and Hanbury Racing. 

This year’s resounding winner however was…



Yes after capturing the award of Best Football Service 2023 they have also run away with the spoils in the Best Overall Betting Service award. 

A huge congratulations to Jon Roberts who runs Predictology and his team on a lot of hard work that has gone into improving the service, which has been reflected in picking up these two gongs. 

Here is what Jon had to say on receiving news of the award: 

“Wow, to also be voted as the Best Betting Service for 2023, alongside the Best Football Service, is very humbling.

A huge thanks to you Dan, your readers, everyone who has voted for us and and everyone who has supported us over the last ten years.

We mentioned some of our key achievements in 2023 in the Best Football Award. Perhaps one that was overlooked was the launch of the Football Trading University in May, with over 250 students taking the course in 2023. The feedback from the FTU alumni has been amazing with so many sharing their success stories.

We’re supremely excited about what 2024 is going to bring and we feel this could be our biggest year yet with key focusing being:

– Automation
– Value
– Engagement
– Customisable Betting Solutions

Automation has been a major component of what we have offered for a number of years now. In fact, I’d go as far to say that, in many ways, we have been pioneers in creating and making available customisable automation solutions for both betting and trading.

This will continue to be a key focus for us in 2024 and only this week we launched version 1 of our new automated value betting solution. It identifies value betting opportunities, scans the betting exchanges and if the target price is available, bets into the market…all on auto-pilot for our members.

We provide a number of tools for members to quickly and effectively identify and take advantage of Value Opportunities in the market through our Value Trade Shortlists, Value Bets Live and AI generative analysis tools.

As alluded to above, we will be expanding our capabilities and effectiveness in this area alongside generating more automated solutions for locking in value.

Engagement with our members has always been a core focus for us. Over the years we have built up a strong community around the platform and make ourselves available in a number of ways including:

– Fast support response times
– Personalised guidance on betting strategy and betting portfolio development
– Discord community of over 2,000 members
– Extensive training and video guides throughout the site
– Live trading sessions held with Discord

YouTube has also emerged as a successful channel for us. We have posted more videos than ever before and even hosted our first live stream. We’ll be doubling down and providing a lot more content and engagement here in 2024.

The last pillar of our focus for 2024 is around “customisable betting solutions”. At this time, we can’t share much more detail on it but we are investing a significant amount of resources and finance into this project to provide a new and unique type of solution for bettors and traders. We can’t wait to share more on this towards the middle of 2024.

Once again, thank you Dan and to all those that voted. 2023 was already a fantastic year and this recognition from your readers has really put the cherry on the top for us.”

So well done again to Jon and his team and that wraps up our Members Choice Awards for this year.

Thanks to everyone who took part and has enjoyed Honest Betting Reviews over the last year. We really do appreciate your feedback, input and suggestions and we are looking forward to getting cracking on some exciting new reviews in the coming months (and a couple we have just started)! 

In the meantime you can check out Predictology for yourself here.






casino resort macau pic

Understanding Vegas and its Casinos

Las Vegas is a land of contrasts. The famous Strip is all neon lights and excitement, studded with glittering casinos.

Then once you exit the city, you will find a desert filled with stark scenery, including rocky mountain ranges and vast canyons. Together they have helped to make Vegas a perennially popular destination for travelers from all parts of the world.

Of course the casinos are the primary attraction and the thing that the city is known for above all else. Few people go to Vegas without some interest in experiencing them during their stay.

Read on to learn everything you will need to understand about the casinos of Las Vegas

The Best Vegas Casinos and Their Games

First of all let us look at what the best casinos are out of the many to be found on the Strip.

Aria Resort and Casino

Found right in the heart of the Strip, this is one of the newer casinos in Vegas. It opened in 2009 and has become known as the top one for slots games.

They are the main focus and its slot machine floor is among the biggest of any Vegas casinos. It has close to 2000 games, so if you have developed a passion for slots like Lucky Lady Charm at online sites, you won’t want to miss out on it.

Aria boasts a slot tournament that is held multiple times each year as well as a high-limit slot room called SPIN.


The Bellagio is famous for the fountains at its front that have featured in Hollywood movies like Ocean’s Eleven. However, it is also well-known for having one of the finest poker rooms in Vegas.

This room has 40 poker tables and the games include Omaha and both no-limit and limit Texas Hold’em. If you play here you can take breaks from the games for everything from refreshments to neck or back massages.

The really high stakes poker is played in Bobby’s Room, at the back.

Golden Nugget

The Golden Nugget is on Fremont Street and is considered to have the most varied selection of table games. It is the place where new games often debut, such as the blackjack variant known as Free Bet.

That makes it a good choice if you want variety and adventure from your Vegas casino gambling.

MGM Grand

It is easy to forget that the actual gaming floors are only one part of the fun in the big Vegas casinos. They are multi-purpose entertainment complexes and the MGM Grand is the best one for all-round enjoyment.

You will find it on Las Vegas Boulevard and it is home to the Garden Arena, a concert venue that hosts the hottest live music and sports events in the world. Then there is the Level Up arcade, which has billiards, pop-a-shot and beer pong, plus CBS Television City. If you have ever wanted to be part of a focus group and give your opinion on the latest television pilots, here you can sign up to do just that.

How to Approach Vegas Casino Gambling

Now you know which casinos are the best for each type of game. There are some things that new players should bear in mind though.

Learn the Ropes

Whether you want to play the slot games or a table game, you will need to know how they work before beginning to bet. Practice in a low-stress environment before making your trip.

Know Your Limits

Playing at the Las Vegas casinos is a lot of fun. That makes it particularly important to set a betting limit before you start and resist any urge to go beyond it.

After all, you want to be able to experience the other attractions in the casino and the wider city, which means having some money left.

Take Advantage of Free Offers

If you play online casino, you will have some familiarity with free offers, but they are part of the Vegas casino experience too. All of them have rewards programs that can earn you bonus gaming chips, free food and accommodation, so if the rules seem reasonable, why not sign up for them?

The casinos also provide free drinks and snacks for players in their gaming rooms that make longer play sessions more enjoyable.

The House Edge

Every game has an edge in favor of the casino: that is how they make their money. Some games have a higher house edge than others though, e.g. American Roulette.

Making your biggest bets on those games where the house edge is lowest will be the best strategy to counteract it and keep your bankroll intact for longer.

Gambling at the Las Vegas casinos is a memorable experience that everyone should have, as long as they understand the rules.





sports pic

Members’ Choice Awards – Best (Other) Sports Service 2023

Firstly we would like to wish you a Happy New Year and here’s hoping you have a happy, healthy and profitable 2024! 

Next up in our series of Members’ Choice Awards is the accolade of Best (Other) Sports Service 2023. 

This is the turn of those services that either focus on sports other than the “big two” of horse racing and football, or combine a range of sports into one service.

This can include anything from golf to tennis, cricket, NFL, darts and more. So it is quite a wide playing field and this was a competitive category. 

It is often in these more niche services that you find the best value however, so it is a category to keep an eye on.  

But without further ado, let’s have a look at the results. 

In third place was the Golf Insider which also finished third in this category last year. It is a service that finished off 2023 strongly with some big winners at 125/1, 28/1 & 12/1. The service has made over 2,000 points profit in total and remains a popular choice among our members. 

In second place was last year’s winner, Tennis Profits. This is a relative new kid on the block and comes from the very successful Goal Profits team, but incorporates professional trader Paul Shires of the long-running Trade Shark Tennis into the mix.

The service includes a range of features such as match stats, live chat and even a watch-along option where you can see Paul trade a match live in-play, which is a great way to learn how to trade tennis. 

Now we move on to the winner of the award.


Best (Other) Sports Service 2023

This year’s winner is a new kid on the block that has featured heavily in this category over the years, including winning it in 2021, 2020 & 2019. 

Yes the winner of the award of Best (Other) Sports Service is…

Trade On Sports! 

This is a personal favourite of ours and one that continues to innovate and produce new betting strategies across a range of sports. 

It made over £5,000 in our original review of it back in 2020 and has produced strong results since then, particularly in the sports of football and tennis. They also have active groups on Telegram where strategies are posted and discussed by members. 

Here are the final results then for this year’s award:-

  1. Trade On Sports
  2. Tennis Profits
  3. Golf Insider

So congratulations to the whole team at TOS on the win. We have said before we feel like they are one of the internet’s best kept secrets and that remains the case to this day! 

Here is what Pete Nordsted from Trade On Sports had to say on receiving news of the award:

“We are delighted to win this award. We are always looking to make improvements to the service and we have now added many pre match options to our service and we are particularly excited to add our Value betting bot which has been showing some very good results.”

Well done again to Pete and his team and that wraps up this year’s award for Best (Other) Sports Service 2023. 

We’ll be back soon with the next award in the series, Best Matched Betting Service. 

In the meantime you can check out Trade On Sports for yourself here.





football players celebrating

Who is the Best Football Tipster?

At Honest Betting Reviews, one of the most common questions we get asked is, “Who is the best football tipster?”

Addressing this question can be quite challenging due to the fiercely competitive landscape of football tipsters, with so many of them around these days. We have personally evaluated hundreds football tipsters and subjected them to live trials on our website.

When assessing a tipster’s performance, it is important to take into account various factors:

  1. Strike Rate: This metric denotes the percentage of a tipster’s bets resulting in wins, also known as the “win rate.” It offers insights into the expected number of successful bets when following the tipster and the necessary bankroll. Typically, football tipsters achieve strike rates of 40-50%, albeit varying based on their chosen markets.
  2. Return on Investment (ROI): this is one of the most widely employed indicators used to assess a tipster’s performance. It shows the profit generated by the tipster for every 100 units (e.g., Pounds, Dollars, Euros) invested. An ROI exceeding 5% is considered robust in football, while anything surpassing 10% in the long term is exceptional.
  3. Bank Growth: This serves as a critical gauge of how much one’s initial betting funds have expanded over a specific period. For instance, if a £5,000 betting bank grows by 50% over a year, it would amount to £7,500.
  4. Longevity: The ultimate test for a tipster lies in their ability to consistently yield profits over time. While many tipsters start out strongly, sustaining success proves elusive for most. The extended ability to deliver consistent profits instills confidence in a tipster’s edge over the bookies.

In our compilation of the Best Football Tipsters, we meticulously consider these factors, among others, to provide an overarching rating for each tipster.

Our roster of the top ten football tipsters is grounded in comprehensive reviews conducted on our site, with complete results published for transparency. We regularly update this list to incorporate recent performances alongside tipsters’ long-term records, including emerging standout tipsters.

Following our ranking of the Best Football Tipsters, we delve into the profiles of notable figures in football tipping, exploring their ascent to prominence and their impact on the world of football betting.


Our Top 10 Football Tipsters

Now, let’s take a look at our Top 10 Football Tipsters. These rankings stem from the thorough trials we’ve conducted on our website, with comprehensive results published and meticulously scrutinized for every tipster we’ve looked at.

The top ten tipsters on this list have showcased their prowess in real-world trial scenarios, consistently producing strong results over an extended period of time.

It’s important to highlight that the list is arranged in descending order, beginning with the tenth position and concluding with the top football tipster, strategically reserved for the final reveal…

Without any more delay, here is the conclusive lineup of the Best Football Tipsters:



10. Goal King

To kick off our countdown, we present the Goal King, a tipster service managed by the well-known figure in sports betting, Steve Hudson. Steve has also overseen the popular tipping service, AccaTipster, for an extended period, adding to his reputation in the industry.

True to its name, the Goal King’s tips primarily focus on the goals markets, including over/under 2.5 and 3.5 goals, as well as the both teams to score (BTTS) markets. The leagues covered encompass major European football leagues and international competitions.

The Goal King has proven to be a profitable venture, accumulating over 210 points in profit. This translates to £2,100 for those betting at a rate of £10 per point or an impressive £10,500 for those wagering £50 per point.

These gains come with an impressive strike rate of 58%, meaning that over half of the bets have resulted in success.

In our independent 12-month trial of the Goal King, it generated a commendable 43 points in profit, earning a PASSED rating from our team.

With consistent positive results even after our trial concluded, the Goal King has established itself as a reliable performer and rightfully earns a spot on our list of top football tipsters.

Rating: 3.5/5

You can check out the Goal King here.


9. Euro Football Punter

Achieving profitability in the football betting markets is undoubtedly challenging. As mentioned earlier, it often pays off to identify a specific niche and concentrate efforts in that area rather than attempting to cover a broad spectrum and not mastering any particular one.

One such service that has discovered its niche within lesser-known European football leagues is Euro Football Punter. This tipster focuses primarily on Scandinavian divisions and lower-league English football.

The tips provided by Euro Football Punter are curated by an individual named Ole, who brings with him several years of experience as a professional football bettor. Ole’s approach involves meticulous statistical analysis alongside in-depth research on lesser-known players and teams to uncover potential edges over bookmakers.

The results attained by Euro Football Punter have been notably promising, amassing over 115 points in profit to date. This success has been underpinned by an impressive win rate of 65%, indicating a high proportion of winning tips. Additionally, the return on investment (ROI) has been commendable, standing at 12%.

Ole employs a variety of markets, including over/under 2.5 goals, match odds, both teams to score (BTTS), draw no bet, and more in his betting strategies.

If you’re in search of a service that leverages specialist knowledge of lesser-known football leagues to consistently deliver profits, Euro Football Punter is a fitting choice that aligns with your criteria.

Rating: 3.5/5

You can check out The Euro Football Punter here.



8. Footballer Tips

Securing the ninth position in our rankings is a service known as Footballer Tips, operating within the Tipstrr network.

Similar to the Goal King, this tipster specializes in the goals markets, encompassing over-under markets, both teams to score (BTTS), and Asian handicap goals.

Their tips span a diverse range of football leagues, including some less mainstream ones where liquidity may not always be high. Consequently, having a diverse array of bookmaker accounts to secure the best odds is crucial when following this service.

What distinguishes Footballer Tips is their exceptional consistency, delivering some of the most reliable results observed among football tipsters. Since commencing their tipping journey in the summer of 2020, they have generated profits totaling just over £10,000.

Their strike rate stands at a solid 44%, indicating that just under half of their bets have resulted in success. With a commendable return on investment (ROI) of 13%, they have consistently demonstrated strong performance metrics over nearly three years of tipping.

One standout feature of Footballer Tips is their unwavering consistency, having achieved profitability in every month except for four during their nearly three-year run. Consistency of this magnitude is a rare accomplishment in the world of football tipping and deserves high praise.

Rating: 4/5

You can check out Footballer Tips here.



7. Banker Bets

In the realm of betting, a prevalent misconception suggests that the only route to profitability involves pursuing long-shot wagers while disregarding favorites. Many individuals assume that betting on the frontrunners offers no value and frequently overlook them.

Contrary to this belief, academic studies have uncovered a different truth – selecting longshots over favorites often results in significantly greater losses. This phenomenon is commonly referred to as the “favorite-longshot bias.”

Research indicates that betting on short-odds favorites is where bookmakers have the slimmest edge, and bettors are more likely to achieve profitable outcomes. This principle holds true not only in football but also in various other sports.

Banker Bets is a football tipster service that effectively capitalizes on this trend. The service is dedicated to identifying short-odds favorites in football matches, often termed as “bankers.”

The core of their approach is to uncover value at the upper end of the market, such as when a favorite is priced at 1.25, but their true odds should be closer to 1.15.

Banker Bets demonstrated the effectiveness of this strategy in our live trial, accumulating an impressive 126 points in profit over 18 months, complemented by an outstanding strike rate of 81%.

Over time, they have expanded their strategies to include wagers on over 1.5 goals, over 2.5 goals, and draw predictions, all while adhering to their core principle of finding value.

Having kept going for over nine years in the industry, Banker Bets has proven its longevity and profitability, boasting a high strike rate that translates into a high number of successful bets.

Rating: 4/5 

You can check out Banker Bets here.



6. Anytime Goalscorer Bets

At Honest Betting Reviews, we consistently stress the significance of identifying a niche and committing to becoming an expert in that area to attain long-term profitability. The next tipster on our list, Anytime Goalscorer Bets, exemplifies this strategy by specializing exclusively in the “anytime goalscorer” market.

This particular market centers around predicting whether a player will score a goal at any point during a game. Success in this market hinges on a deep understanding of team news, awareness of which players take penalties and set pieces, and a vigilant eye on player form.

Operated by the same team behind another tipster service on this list, Bookie Insiders Football, Anytime Goalscorer Bets showcases a shared expertise that attests to their profound knowledge of football betting.

Their expert insights have translated into substantial profits, generating over £1,200 in profit during our trial, based on £20 per point stakes.

With a return on investment (ROI) surpassing 10% and a commendable strike rate of 32%, this service stands out as one of the most promising football tipsters we’ve encountered recently.

For a service that has carved out a niche in an often-overlooked market, Anytime Goalscorer Bets is unquestionably a deserving addition to our list of top football tipsters.

Rating: 4/5 

You can check out Anytime Goalscorer Bets here. 



5. Bets for Today VIP Tips

Bets for Today VIP Tips adopts a slightly different approach compared to most of the tipsters highlighted in this list. Their service not only provides football tips but also extends to horse racing, offering subscribers the flexibility to exclusively choose football selections if desired.

Diverging from the single-bet focus prevalent among many tipsters here, Bets for Today VIP Tips specializes in various multiples, encompassing doubles, trebles, and accumulators, commonly referred to as “accas.” Additionally, they actively seek out odds boosts offered by bookmakers, seizing opportunities for value bets.

Across their diverse strategies, Bets for Today VIP Tips has demonstrated remarkable results. They have generated over £4,000 in profit for doubles with £20 stakes, exceeding £4,400 in profit for trebles, and accumulating over £3,100 in profit for accumulators.

In our live trial of Bets for Today VIP Tips, they consistently delivered profits across their football strategies, earning a clear PASSED rating from our trial.

Given that most of their tips originate from top leagues, concerns about liquidity are generally minimal. Experiencing substantial profits when one of their accumulators succeeds is always a gratifying outcome.

Moreover, their subscription costs are quite reasonable in comparison to many other tipsters, making it an appealing choice for those seeking a service with a strong track record. It’s definitely worth considering if you’re on the lookout for reliable football and horse racing tips.

Rating: 4/5

You can check out Bets for Today VIP Tips here.



4. Trade on Sports – Football

Securing the fourth position on our list is a service that has consistently produced impressive outcomes over the years: Trade On Sports.

Trade On Sports stands out as a multi-sports platform with a particular emphasis on football. At its core is the extensive football league database, known as the “Gamestate App,” which encompasses leagues from around the globe.

This app meticulously analyzes data from thousands of matches, focusing particularly on the influence of goals, especially early goals, on the course of football matches.

An early goal, for instance, can prompt a team to adopt a more open and expansive style of play, while a goal just before half-time can significantly alter the dynamics of a match.

Leveraging the wealth of data processed by the Gamestate App, the Trade on Sports team formulates various strategies. One of their pivotal strategies is the Half-Time Overs Bot, designed to identify matches where there is a likelihood of at least one goal in the second half, often occurring late in the game.

Throughout our live trial of the HT Overs Bot, it amassed an impressive £5,120 in profit with £100 stakes, boasting an outstanding 67% strike rate, which is a high frequency of successful bets.

Trade On Sports has also crafted several other strategies, encompassing various goal markets such as over/under 2.5 goals, laying the draw, and backing the away team.

What distinguishes the Trade On Sports team is their commitment to constant innovation and the exploration of new approaches in their pursuit of return on investment (ROI). Their consistent and robust results rightfully earn them a distinguished position among the top football tipsters in the industry.

Rating: 4/5 

You can check out Trade on Sports here. 



3. Bookie Insiders Football (Neil Mac Tips)

It is widely recognized that one of the most formidable challenges in football betting is to achieve profitability when wagering on major leagues such as the Premier League, La Liga, Bundesliga, and others.

The difficulty in these high-profile leagues arises from the abundance of readily available information and substantial liquidity in the betting markets, leaving minimal room for punters to gain a significant edge.

However, defying these odds is Bookie Insiders Football, a tipster armed with a profound understanding of teams’ playing styles and their likely match-ups. They have forged one of the most impressive long-term football tipping records in the industry.

Over the course of a decade since starting out as a tipster, Bookie Insiders Football has amassed a total profit exceeding 420 points. This equates to £8,400 in profit for those betting at £20 per point or an impressive £42,000 in profit for those wagering £100 per point.

Their total return on investment (ROI) stands at a robust 6%, accompanied by a strike rate slightly above 50%. These combined metrics over ten years of betting exemplify commendable consistency.

During our own live trial of Bookie Insiders Football, the service generated over £2,000 in profit with a strike rate of 54%, making it a standout performer in the football trials conducted on our site.

With accessible prices and comprehensive write-ups accompanying their tips, there is much to appreciate about this tipster service, securing its prominent position on the list of top football tipsters.

Rating: 4.5/5 

You can check out Bookie Insiders Football here.



2. The Inside Man

To be a successful tipster, one thing that would help would be if you’ve been on the other side of the fence as a bookmaker, to know the “tricks of the trade” as it were. 

Well that’s the case with the next tipster on our list, The Inside Man.

The tips are provided by a guy called Adam Cheng, who worked at bookmaker Fitzdares and became head of football trading there. This role saw him not only work on the side of the bookmaker, but also as a trader for the company on football markets, making additional profits.

He decided in early 2020 to go full-time as a professional gambler and has been doing very well since.

The results published on the Bet Chat website show a profit of over 160 points made so far, at a return on investment of 10%.

The strike rate is very solid at 51%, meaning over the bets so far have been winners.

We have been running our own trial of the service and have been very impressed, with a profit of over 50 points made so far. 

It’s a very simple service to follow, with 5-10 bets per week and most of the selections coming in the match odds, Asian handicap and player passes markets. 

All in all this is a top-class footy tipster and one of the best we have found over the last 3-4 years.

Rating: 4.5/5

You can check out The Inside Man here.



1. Predictology

The much-anticipated moment has finally arrived, and seizing the prestigious number one position in our Best Football Tipster rankings is none other than…Predictology! 

In the current world of football betting, a plethora of statistics, tools, and information is accessible to punters through the internet.

While this marks a significant improvement from the past, the challenge lies in navigating this vast sea of data and discerning how to extract meaningful insights to formulate profitable betting systems.

Fortunately, platforms like Predictology exist to precisely address this challenge. This website leverages a database containing over 350,000 football matches worldwide to create and refine profitable football strategies.

Predictology offers both pre-built strategies, developed by their team for immediate use, and the flexibility to explore the database, utilizing provided filters to research and construct your own systems.

During our own live trial of Predictology, where we followed pre-designed strategies with daily selections delivered via email, the results were commendable. These strategies yielded 38 points in profit with a robust win rate of 52%.

The coverage of strategies is extensive, spanning over 50 leagues globally. Users can access a diverse range of systems, including the well-known “lay the draw,” accumulating nearly 500 points in profit at a return on investment (ROI) of 18%, the “Goals, Goals, Goals” system with 67 points in profit and an ROI of 12.5%, and the “Value Home Wins” system, generating 148 points profit at an ROI of 19%.

Moreover, Predictology has recently introduced automation options (with additional costs), enabling users to set up and run systems effortlessly. 

In today’s fiercely competitive betting landscape, staying ahead of the curve is imperative, and the tools provided by Predictology empower punters to do just that. It stands as a treasure trove of resources for those seeking to elevate their football betting strategies.

Rating: 5/5

You can get a 7 day trial of Predictology here.




What to Avoid in a Football Tipster 

We have talked above about the best football tipsters, but it is important to also think about what you should avoid when searching for footy tips. 

The main things we would advise being wary of are:

  • Tipsters promising huge returns – there is an old saying “if it seems too good to be true, it usually is” and that really does ring true of tipsters. If a tipster is promising to win every bet or produce a 50% ROI for example, you should be very sceptical. Always look for independently verified results on a site like this.
  • Tipsters without published results – a tipster should always be willing to publish their full results to be scrutinised. If they are not, there must be a reason. Do they have something to hide? The first thing we look for is a set of results. 
  • Singe sales pages – related to this, beware of single sales pages. These are often spammy and include audacious claims of success or alluring “rags to riches” stories, but again don’t have full results or anything verified to back that up. 
  • Tipsters with short records –  as mentioned above, the key to finding a good tipster is their longevity. Some tipsters will break on to the scene with amazing results, but only over a short period. You should only take them seriously if the results are over a period of years, not just weeks or months. 
  • “Fixed matches” – there are lots of sites these days promising to give you inside info on supposedly “fixed matches.” Ignore them, they are all scams. If someone really did know if a match was going to be fixed, do you think they’d sell it on the internet for 100 quid? No, they would keep it to themselves and make a killing.

So please keep these things in mind whenever you look at a tipster. There are so many scams and dodgy sites out there, it’s easy to get caught out. 


Best Football Tipster – The Contenders

Now we assess the credentials of some of the more famous figures in football tipping and evaluate whether they have a claim to sit on the Iron Throne of football betting as tipster-in-chief.


Pete Nordsted – Premier Betting

Pete Nordsted rose to prominence with the publication of his 2009 book “Mastering Betfair” which contained strategies for making money trading on the betting exchanges.

That was quickly followed up in 2010 with “The Essential World Cup Betting Guide”, which received widespread acclaim, as did his Premier Betting Handbooks series. 

Pete now runs two football betting websites, Trade on Sports and also the premierbetting.com website with fellow full-time punter Danny Jacques.

He is a full-time sports trader and football betting expert and spends countless hours analysing football markets looking for value betting opportunities.

Contributing weekly articles at goal.com, and Matchbook – where you can view his drawmaster tips – Mr Nordsted is very widely respected in the industry and has built up a formidable knowledge of football betting.

With such a broad portfolio and a considerable depth of knowledge, Pete is rightly considered one of the foremost names in football tipping.


Kevin Pullein – Racing Post

Perhaps one of the most famous football tipsters around is Kevin Pullein from the Racing Post. According to his employers, he is “quite simply the best football analyst and forecaster ever to have appeared in print in the UK.”

Now perhaps they are biased, we couldn’t really say. But Kevin has established a formidable reputation as a predictor of all things football-related and used to have a regular column on the Guardian where he published some fascinating articles on general trends in football betting.

These articles were based on extensive research and years worth of statistics and often revealed that long-held beliefs about “universal truths” in football betting are, in fact, bunkum.

Some of our personal favourites were his article showing that it is not always a goal-fest when top teams play those lower down their division, analysis about the significance of playing at home (it’s actually more of a factor in South America than Europe) and stats showing you shouldn’t always to expect lots of cards in derby matches.

Some of these ideas were expanded on in his 2009 book “The Definitive Guide to Betting on Football,” which we thoroughly recommend as an insightful guide to developing winning football betting strategies.

Now frustratingly the Racing Post don’t publish full results of their tipsters so we can’t really say how good Mr Pullein’s tips are (cue a trial perhaps?). But given his long-standing reputation and contribution to exploding some of the myths around football betting, we think Kevin is certainly worthy of consideration for the accolade of “Best football tipster.”


Angus Loughran – aka “Statto”

Another famous tipster and professional gambler familiar to many is Angus Loughran.

Loughran rose to prominence on 1990s television show Fantasy Football League alongside Frank Skinner and David Baddiel. Clad in pyjamas and a dressing gown, Loughran was nicknamed “Statto” on the show and provided stats on the guests’ fantasy football teams.

Loughran built up quite a reputation for himself, appearing on the BBC’s horse racing coverage, writing a betting column for the Daily Telegraph and commentating on football for Eurosport and ESPN.

He was famed for his almost encyclopedic knowledge of football, reportedly watching hundreds of football matches per year (before the days of Sky and BT Sports when that sort of thing became normal) and there were even whispers that Loughran was making hundreds of thousands per year betting on football.

Sadly his carefully cultivated image appeared to have come crashing down in 2008 when he was declared bankrupt, reportedly for owing debts to spread betting firm Sporting Index.

Events surrounding the bankruptcy were shrouded in mystery however, with reports suggesting the debt amounted to little more than £5,000 and that Loughran had done promotional work for Sporting Index and had not expected the firm to press ahead with the bankruptcy proceedings.

In the event the bankrupty was annulled in April 2008 via a voluntary agreement. Whatever the exact circumstances surrounding the bankruptcy, the incident did little for the pundit’s reputation as one of the country’s most foremost professional gamblers.

Perhaps Angus had the last laugh though, as he was reported to be one of the main investors in stats firm Opta, which was sold for £47m in 2013.

He currently provide tips on the easyodds website, although these are on horse racing rather than football.

It is difficult to give a firm verdict on Loughran’s abilities as a football tipster – or even as a gambler. For reputation alone though he must be considered as one of the most famous of the modern era.


Ben Linfoot – Sporting Life

What isn’t such a mystery is the excellent record of Mr Linfoot, who has amassed quite a following at the Sporting Life’s tipping section

Ben is probably best known for his Value Bet column, which offers value bets for the top weekend race meetings. However, he has also produced a commendable return on his football bets, including tipping Athletico Madrid for the 2014 Champions League each-way at 40/1 (if you remember they were just a minute away from victory in the final before Sergio Ramos headed an equaliser for Real Madrid). 

Mr Linfoot concentrates mainly on the big leagues and Champions League and opts for the selective approach of a few well-thought out tips rather than tipping large numbers of selections.

With a large following and a profitable record, Bin Linfoot deserves to be recognised as one of the best football tipsters.


Matt Love – Football Elite

Matt ran the respected Football Elite website from 2009 to 2019 and built up a deserved reputation as one of the top football tipsters around during that time.

His selections are based on evaluations of home and away form and the over-valuation of big name teams when they are out of form. Together with other stats, Matt puts together weekly “recommended bets” that are usually around 5-10 of the top bets from around the top leagues in Europe.

The good thing about betting in the top European leagues is that prices stand up well and there is no rush to get the bets on in the fear that prices will crash. On the contrary, prices often drift out before kick-off with people tending to back the big-name clubs whilst Matt opposes them.

In the past couple of seasons, Matt also introduced tips for the English leagues below the Premiership and a “vulnerable home favourites” system.

The results speak for themselves, with his recommended bets having amassed 458% bank growth since going live, the football league bets producing 44% profit and his ante-post bets making 73%.

There are few football tipsters out there who can boast such an impressive long-term record, so although he may not be as well known as some of the names above, we believe Mr Love deserves to be considered for the crown of best football tipster.



Well it seems there is no obvious winner of the title of “best football tipster.” Certainly we have a few contenders, but frustratingly many of the big names don’t actually publish their results, which is both unhelpful and usually a bad sign.

In terms of knowledge and publishing record, Kevin Pullein and Pete Nordsted would appear to have the edge. Perhaps on notoriety and fame, few can top Angus Loughran. On their actual tipping record however, it appears Matt Love has it with his Football Elite tips. We heartily recommend his football tips if you are looking for someone who can find value bets in high liquid markets and produce profit season-in and season-out.

As ever though, we will continue our quest to find the ultimate football tipster and we have a number of trials going on at the moment. Perhaps one will emerge to take the crown once and for all…




Members’ Choice Awards – Best Football Service 2023

Before Christmas we gave you the chance to vote for your favourite betting systems of the year in our “Members Choice Awards 2023.”

Our first award was Best Horse Racing Service and that went to the excellent Bookies Enemy tipster service.

Today it’s the turn of the beautiful game and the award of Best Football Service 2023.

So how did the voting go this year?

Best Football Service 2023

How did it all pan out then once all the votes were counted?

Well in third place this year was the long-running Banker Bets, which was one of the first services we ever reviewed here at Honest Betting Reviews, way back in 2015. It’s still going strong to this day and its favourites service had a good year in 2023, as we’ve seen during our live trial

In second place was the ever-popular Goal Profits football trading service, which has won this award the last three years and remains a favourite among our members. 

But which service grabbed the top spot?

Well the service in question has been close to winning this award a few times and really stepped up its game this year and improved its offering, something which members seem to have richly appreciated.

Yes, the winner was the hugely popular football service…


Yes it was actually a runaway winner this year, getting more than twice the votes of the runner-up.

Predictology is a football betting and trading data suite and it made a decent 38 points profit during our trial back in 2020. It has remained a popular choice among members ever since, particularly this year as we say with a significant improvement in the offering.

Here is confirmation of the top three then in the category of “Best Football Service 2023” as voted for by you, the members of Honest Betting Reviews:

1. Predictology
2. Goal Profits
3. Banker Bets 

A big congratulations then to Predictology on sweeping the award after finishing third last year. 

And the really great news is they are currently offering a 7 day trial for just £1 here.

This is what Jon Roberts of Predictology had to say on receiving news of the award:

“We’ve been the bridesmaid in this award a few times in recent years. So, taking out the top award, as we approach our 10th anniversary in April, is something we’re truly very proud of.

A big thanks to all our members and everyone who has supported and voted for us over the last decade.

2023 has been a huge year for the platform as we continue to expand what we feel is one of the most sophisticated suites of football betting and trading tools around, helping our members consistently gain an edge on the markets.

Some of the major milestones in 2023 have been:

– A significant expansion of our automation capabilities and flexibility
– Launch of Bet Tracker Pro which allows members to track and optimise their betting performance like never before
– Staking plan simulators for all betting models through our proprietary system builder
– Implementation of AI generative analysis and recommendations

Perhaps our biggest achievement has come in the last quarter of the year with the launch of our value betting live tool, which has been delivering phenomenal results for members so far.

Thanks again Dan, and to all your readers who voted for us. We’re extremely excited about what 2024 is going to bring us and our members and this award has put an extra boost in our step as we head into the new year.”

So that wraps up the second award in our series, the Best Football Service of 2023 and well done again to Jon Roberts of Predictology.  

We’ll be back with the next award in our series very soon. 





matched betting

High Stakes, High Rewards: The Thrill of Sports Betting

Sports betting, a realm where skill and luck intertwine, offers an exhilarating journey for enthusiasts. This practice, rooted in the analysis of odds and predictions, transforms watching sports into an interactive experience.

It’s not just about the thrill of victory or the agony of defeat in the sports arena; it’s about the added excitement and engagement of having a personal stake in the outcome.

This guide delves into the multifaceted world of sports betting, exploring its nuances, strategies, and the captivating allure that draws millions to participate in this dynamic activity.

Whether you’re a seasoned bettor or a curious newcomer, the insights and tips provided here will enhance your understanding and appreciation of this fascinating aspect of sports culture.

Understanding the Odds

In the exciting world of sports betting, grasping how odds work is fundamental. This vital section delves into the different formats of odds – whether they’re presented as fractional, decimal, or American – and illuminates how these figures translate to potential winnings.

It’s a journey beyond mere numbers; it’s about comprehending the underlying probabilities these numbers represent and leveraging this understanding to make well-informed betting decisions.

Aimed at both novices and experienced bettors, this segment offers a comprehensive guide to interpreting odds with precision, assessing risks with clarity, and adopting a strategic approach to betting. By mastering the interpretation of odds, bettors can approach each wager with enhanced insight and confidence, making the most of their sports betting endeavors.

The Psychology of Betting

Exploring the psychology of betting reveals the fascinating interplay between mind and money in the realm of sports wagering. This exploration sheds light on how emotions, biases, and cognitive patterns influence betting decisions, often in subtle and unexpected ways.

Understanding the psychological aspects is not just about controlling impulses or avoiding common pitfalls; it’s about developing a mindset that balances rational analysis with intuitive judgment.

This insight is invaluable for bettors, as it helps in cultivating a disciplined approach, making choices based on logic rather than emotion. By acknowledging and managing the psychological factors at play, bettors can make more calculated decisions, enhancing their overall experience and success in sports betting.

Gaming License: The Gateway to Legal Sports Betting

The acquisition of a gaming license is a pivotal step in legitimizing sports betting operations, with the Curacao Gaming License standing out as a notable example. This license serves as the gateway to legal sports betting, ensuring that operators adhere to regulatory standards and practices. Holding a Curacao Gaming License signifies a commitment to fairness, transparency, and responsible gaming.

For bettors, the presence of such a license offers peace of mind, knowing that they are engaging in activities that are regulated and overseen by a reputable authority. This not only helps in maintaining the integrity of sports betting but also protects the interests of both the operators and their clients.

The process of obtaining and maintaining this license involves rigorous checks and balances, reflecting the seriousness with which legal sports betting is treated globally. As a result, the Curacao Gaming License plays a crucial role in shaping a trustworthy and secure betting environment.

Strategies for Successful Betting

In the realm of sports betting, developing and employing effective strategies is key to enhancing the chances of success.

This essential aspect involves more than just understanding the games or knowing the teams; it requires a blend of disciplined bankroll management, thorough research, and the ability to identify value in the betting lines. Successful bettors often adopt a systematic approach, analyzing past performances, staying updated with the latest news, and understanding the nuances of different betting markets.

They also know the importance of shopping for the best lines, taking advantage of betting trends, and learning from their mistakes.

Emotional control and patience are equally crucial, as they help in avoiding impulsive decisions and chasing losses. By integrating these strategies, bettors can improve their decision-making process, increase their chances of profitable outcomes, and make their betting experience more rewarding and enjoyable.

Technology in Sports Betting

The integration of technology in sports betting has revolutionized the way bets are placed and managed. Advanced software and algorithms now allow for real-time odds updates, comprehensive statistical analysis, and personalized betting experiences.

The rise of mobile betting apps has brought the convenience of wagering to the fingertips of users, enabling them to place bets from anywhere at any time. Additionally, technology has enhanced the security and integrity of betting platforms, ensuring safe and transparent transactions.

Live streaming and virtual reality experiences have also emerged, offering bettors immersive ways to engage with sports events.

Furthermore, data analytics and machine learning are being increasingly utilized to provide deeper insights and more accurate predictions, empowering bettors to make more informed decisions. The technological evolution in this field continues to open new possibilities and avenues, significantly shaping the future landscape of sports betting.

High-Profile Betting Scandals

The world of sports betting has not been immune to controversies, with high-profile betting scandals occasionally surfacing and capturing public attention.

These incidents, ranging from match-fixing to insider betting, highlight the darker side of sports wagering and its potential impact on the integrity of sports. They serve as stark reminders of the ethical and legal boundaries that must be respected within the betting community.

Such scandals often lead to significant repercussions, including stringent regulatory changes, legal actions against those involved, and a loss of trust among fans and bettors. Examining these events is crucial, as it offers valuable lessons on the importance of maintaining fairness and transparency in sports and betting practices.

It also underscores the need for robust monitoring and regulation to safeguard the interests of all stakeholders involved in sports betting. By learning from these scandals, the industry can strive to prevent future transgressions and uphold the integrity of both sports and betting.

The Future of Sports Betting

The future of sports betting is poised for dynamic growth and innovation, driven by evolving technologies, changing regulations, and a growing acceptance of sports wagering as a mainstream activity.

We can anticipate advancements in digital and mobile platforms, making betting more accessible and engaging for users worldwide. The integration of emerging technologies like blockchain and artificial intelligence is expected to enhance the security, transparency, and efficiency of betting operations.

Additionally, as legal landscapes shift, new markets are likely to open up, expanding the global reach of sports betting. The growing use of data analytics will also play a crucial role in offering more sophisticated betting options and personalized experiences.

Moreover, the potential incorporation of virtual and augmented reality could transform how bettors interact with live sports events. All these factors combined suggest a future where sports betting becomes more integrated into the sports experience, offering more immersive, secure, and diverse betting opportunities for enthusiasts.





Members’ Choice Awards – Best Horse Racing Service 2023

We hope you had a good Christmas and have recovered from all the festivities.

As this year draws to a close, we have been running a contest to choose the best betting services of 2023, as voted for by you in our Members’ Choice Awards 2023.

The voting closed on Christmas Eve and we would like to say thank you to everyone who voted. We had a huge number of participants which is much appreciated.

It’s good to be able to recognise those services that have performed well this year and hopefully helped us make a profit.

The votes have now been counted and we are pleased to announce the first award in our series – for the Best Horse Racing Service (tipster or betting system) of the year.

Best Horse Racing Service 2023

How did it all pan out then once all the votes were counted?

This is perhaps the premiere category, with the most services in our Winning Systems list coming from the “sport of kings.”

So as expected it was a very competitive category this year with some top contenders. 

Let’s have a look at the results then. 

In third place in the contest for Best Horse Racing Service 2023 was The Outside Edge. It’s a service we reviewed back in 2021 and it made an impressive 269 points profit in our trial.  It has continued to perform well, adding another 151 points profit since then.

Taking the runner-up spot was the much-loved Little Acorns, who has been a regular feature in these awards over the years, having topped the rankings last year and in 2020. 

On to the winner then and the service taking the accolade this time is a service we are big fans of here at HBR and it looks like you are too! 

Yes the winner of the Best Horse Racing Service 2023 was…


The Bookies Enemy! 

This is a long-running horse racing service that has been going for over 10 years.

We conducted our own review of it back in 2018 when it made over 100 points profit and it has excelled since then, adding another 750 points profit.

The tips are provided by a chap called Gary Poole, who is an expert in flat racing, including the all-weather. He has tipped many great winners over the years and has a loyal follower base. 

This year has been another very strong year for Gary, with 150 points profit made and eight winning months out of twelve. 

Here are the final rankings then for Best Horse Racing Service 2023:

1. The Bookies Enemy
2. Little Acorns
3. The Outside Edge

So the spoils go to The Bookies Enemy and here is what Gary had to say on receiving news of the award:

“WOW! And there’s me thinking what a quiet year we’ve had!

But thank you very much to all the HBR members that have voted for me. I think it’s great to receive any type of award, as really does go a long way in making me feel ‘appreciated’ by members.

It can be a lonely place being a tipster (violins out please) especially when variance is against you, and results have taken a turn for the worst and you think the whole world (and members) are against you. Then you get to read the odd nasty comment, taken from the bottom of a members wallet!

Each year, I always aim to better the previous year, and although we never beat it this time around, it was still a solid year with a minimum amount of losing months and a decent profit of around 151pts. But, I’ll certainly be looking to produce a better return in 2024.

Thanks again HBR members and I hope you have a fantastic 2024.”

So that wraps up our first award in our series, the Best Horse Racing Service of 2023 and well done again to Gary of The Bookies Enemy

We’ll be back with the next award in our series very soon. 





Merry Christmas pic

Merry Christmas from Honest Betting Reviews!

We hope you are well and looking forward to the festive period and manage to get some well-earned rest.

Just to let you know that the voting has closed in our Members’ Choice Awards 2023.

We had a huge number of votes this year, which was great to see. Thank you to all who voted. The winners of all the awards will be announced shortly after Xmas.

It’s been an eventful year for everyone, including in the betting world. 

Back in September Europe won a thrilling Ryder Cup, extending their unbeaten record on home soil to over 30 years. That followed Europe’s women retaining the Solheim Cup in stunning fashion a week earlier in Spain. 

In the world of football, Manchester City captured an historic treble (now actually a quadruple after winning the Club World Cup), whilst Barcelona regained the La Liga title for the first time in four years and Bayern Munich captured their 11th Bundesliga title in a row.

Meanwhile, Czech tennis player Marketa Vondrousova made history as the first unseeded women’s singles champion at Wimbledon, whilst Novak Djokovic made history of his own by winning three of the year’s four grand slam titles to take his total to 24, an all-time record.

In horse racing there were favourites winning both the Cheltenham Gold Cup and Grand National, in the shape of Galopin Des Champs and Corach Rambler respectively. 

In terms of betting services this year, there were notable performances from Edwards Tips, who notched over 300 points profit and The Bookies Enemy who had another excellent year. 

Looking ahead to 2024, we have a lot of exciting things planned for next year, so are looking forward to bringing those to you. 

In the meantime it just remains for us to wish you a Merry Christmas, stay safe and Happy Holidays!






Vote In the HBR Members Choice Awards 2023!

As 2023 comes towards an end, it’s that time of the year when we take a look at the best betting systems and tipsters of the last 12 months.

Hopefully you’ve managed to have a few decent winners during the year and there are some tipsters that have helped you make a profit.

To celebrate those who have produced the goods over the last year, it’s time for the HBR Members’ Choice Awards 2023.

This is where you get to vote for your favourite tipsters, betting systems and software of the year.

Click here to vote for your favourites.

Last year the awards were a huge success with large numbers of you taking part and some very worthy winners.

The awards this year are for:

– Best Horse Racing Service
– Best Football Service
– Best (Other) Sports Service
– Best Matched Betting Service
– Best Overall Betting Service

It’s completely up to you – only HBR members can take part and we can’t wait to hear what you think. The survey will only take about 2 minutes to complete.

So vote now for the best betting systems and tipsters of 2023!





3 Runners for Your Shortlist for 2024 Greyhound Derby

The Greyhound Derby is the highlight of the year in greyhound racing and all the leading trainers in the sport plan their season around the competition at Towcester in Northamptonshire.

Here is a look at three dogs who have what it takes to win the English Classic in 2024.

Links Maverick

With 20 wins from 24 starts so far in his career, Links Maverick has an impressive strike rate on the track. Between March and September, he won 11 straight open races, with wins coming at Monmore, Newcastle, Oxford and Sunderland.

Trained at Link Kennels by Tom Heilbron, Links Maverick is the early 16/1 favourite in the bet on greyhound racing market for the 2024 Greyhound Derby. By the time the competition comes around next year, he will have even more experience on his side.

One of Links Maverick’s biggest strengths is his pace out of the traps. His opening sectionals are very impressive, and when he gets drawn in trap one, he often leads his rivals up to the opening bend. If he repeats that throughout his Derby campaign, he could prove very difficult to beat.

De Lahdedah

Irish-based greyhound De Lahdedah is set to finish 2023 as one of the most impressive juveniles in the sport. He has proved very strong over 480 and 503 metres, which bodes well for his Derby campaign in 2024.

De Lahdedah reached the semi-final of the Irish Greyhound Derby at Shelbourne Park in 2023. He won four of his five races before the semi-final of the competition. Unfortunately for his connections, he was impeded in the semi-final and had to settle for fifth place in the race won by the eventual competition winner The Other Kobe.

The son of Lenson Bocko also had a good run in the Irish Greyhound Juvenile Derby at the same track. He advanced through to the third round, but he could not go any further, as he was slow from the traps at that stage, finishing fourth in his heat.

De Lahdedah’s best time in 2023 came at Shelborne Park back in August. He clocked 27.78 over 480 metres. That performance alone suggests he is a strong contender for the Derby next year.

King Memphis

One greyhound who will be very familiar with Towcester during the Derby is King Memphis. He featured four times at the track in November, winning three of those assignments. He clocked a 28.66 for the 500 metres in one of those races, prevailing by just over seven lengths.

The Puppy Derby winner has shown his versatility on the track as he has won from traps one, two, three and five. That is a great asset, as there is likely to be a heat next year where he does not get an ideal draw. Unlike some of his rivals, he is capable of prevailing from the inside, middle and wide berths.

King Memphis has gotten better as the year has progressed, with three consecutive victories going his way between November and December. His career record is now nine wins from 16 starts, and his best performances are likely to still be ahead of him.

The 2024 Greyhound Derby takes place between the 23rd of May and the 29th of June. The draw for the opening round will take place in early May.