man trading on laptop and phone

Betfair Trading Strategies

Since the inception of Betfair in the early 2000s, bettors have been exploring approaches to engage in sports market trading, akin to trading in stock, forex, and crypto markets.

The fundamental idea involves placing an initial bet at a specific price and subsequently backing it or laying it, with the potential to generate a profit irrespective of the outcome—assuming the trade unfolds as planned.

Significant efforts have been directed toward formulating Betfair trading strategies that leverage market movements. Numerous e-books, trading systems, and forum discussions have been dedicated to this pursuit.

The question arises: do these Betfair trading strategies prove effective? Can one profit from market trading, or is it a fool’s endeavour? 

Certainly, it is no easy feat, and without a clear and effective strategy, substantial losses can be incurred during trading. The key lies in maintaining discipline, refraining from excessive trading, and avoiding impulsive decisions.

Nevertheless, there are indeed viable methods that, if followed with discipline, can result in profits.

In the subsequent sections, we will explore the top six Betfair Trading Strategies uncovered through thorough research and testing.


Best Betfair Trading Strategies

Below are our top six Betfair trading strategies, which cover a range of different sports and approaches.

These are listed from six to one, with our top Betfair trading strategy saved for last.

We hope you find these useful – and please let us know if you think we have left one off this list that should be on there!


   6. Back-to-Lay Horse Race Trading

A noteworthy aspect of horse racing lies in the dynamic fluctuation of odds throughout the race. As horses contend for the lead or mount late charges, their odds concurrently experience fluctuations.

While engaging in real-time trading during a horse race may not be advisable, unless one is physically present at the track with a fast internet connection, there is an alternative approach involving backing before the event and then laying off in-play.

This method is particularly effective for horses that typically run prominently but may not frequently secure victories. Essentially, these are horses with reasonable pre-race odds that are likely to shorten in-play.

This strategy is often referred to as “dobbing,” a shorthand for “double or bust.”

To illustrate, you could back a horse at pre-race odds of 10 and then put in a request to lay it off at 5 in-play. This scenario could double your money without the horse necessarily winning—its mere contention causing a drop in odds to a minimum of 5.0.

Obviously if the horse doesn’t get into contention your lay of 5.0 may never be matched, resulting in a losing bet. So choosing horses who drop in price (or “DOB”) frequently is key. 

At the same time, it’s not mandatory to strictly adhere to the dobbing approach. You could also target smaller in-play movements, such as from 10.0 to 7.5 or from 5.0 to 4.0.

While the winnings may be lower with such an approach, a higher strike rate is typically anticipated compared to employing the dobbing strategy.

To optimize the back-to-lay strategy, it is crucial to concentrate on the specific horse and race.

Some horses may frequently halve in price, while others might experience a drop of around 30% but rarely more. Adopting adaptability rather than rigidity is advisable when implementing the back-to-lay approach.


   5. Spartan Trading Tips

Spartan Trading Tips Screenshot

Spartan Trading Tips, provided by Patrick Ross of Tennis Trading League, offer valuable insights for tennis betting enthusiasts.

What distinguishes these tips is their foundation in a theory that has fascinated us for many years—the ability to leverage significant odds swings during tennis matches.

If you’ve ever observed the odds of a tennis match on Betfair (or another exchange), you’ve likely witnessed the remarkable fluctuations that occur.

These fluctuations can transpire within individual games, particularly when players face break points, or within sets as players either fall behind or make comebacks. The same holds true for entire matches as players secure or lose sets.

Now, envision being able to identify matches prone to such fluctuations or players known for their unpredictable performances (yes, we’re looking at you, Andy Murray).

This is precisely what Spartan Trading Tips aims to achieve. By laying at a specific price and then backing at a higher price, the service endeavors to lock in a profit.

The beauty of Spartan Trading Tips lies in the fact that you can enter your trades on Betfair before the match commences, select “keep at in-play,” and then proceed with your day without the need to monitor the match in real-time.

Since its inception in 2013, these trading tips have amassed a profit of nearly 1,000 points, a truly impressive feat.

If you’re in search of a trading opportunity on Betfair that demands minimal effort on your part yet promises substantial returns, Spartan Trading Tips is undoubtedly the way to go.


   4. In-Game Tennis Trading

This strategy involves in-game tennis trading, with the aim of securing quick profits after one or two points.

While this approach carries some risk due to the necessity for swift execution, the high liquidity of tennis on Betfair, coupled with the use of software like Bet Angel, helps ensure that your bets are matched most of the time.

When executing trades during a game, the primary objective is to pinpoint optimal entry points by considering the serve and return statistics of the players involved in the match—specifically, how often they hold and break serve.

Strategic entry points often manifest at particular scores when a strong server or returner is trailing in a game.

For instance, if a formidable server is down 15-40 or 0-30 on their serve, the market tends to heavily favor their opponent, anticipating a probable service game loss.

However, statistics reveal that a top server typically wins the next two points about 50% of the time from such situations.

The odds swing in your favor would be greater than if they were to lose the next two points (or one point in the case of 15-40).

This scenario therefore creates an excellent trading opportunity to achieve over 50% returns on a 50/50 event.

Conversely, laying weak servers who are leading in their service game by a certain margin can be a profitable strategy.

If a subpar server is ahead in their game, entry points such as 40-30 and 30-15 can be highly effective.

At this stage, the market assumes they will win the game. However, as a weak server, they are vulnerable to opposition if the returner wins the next point (or two points). The resulting odds swing would significantly favor your position.


   3. Trading Late Goals in Football Matches

Football trading enjoys widespread popularity globally, providing a myriad of strategies to explore. One consistently effective and user-friendly approach is trading on late goals.

Professional traders have successfully employed this method by adeptly selecting suitable matches, identifying opportune entry points, and strategically determining exit moments during the games they trade.

At its essence, late goal trading centers around identifying matches where there is a high likelihood of a goal being scored in the closing minutes, based on the live action unfolding on the pitch.

While pre-game statistics and trends can aid in pinpointing teams known for late goals, the crucial aspect is to watch the game live and closely monitor the markets to ensure they align with on-field developments.

The opportune moment to act arises when numerous scoring opportunities present themselves, and it feels like a goal is imminent despite the odds not reflecting it.

It’s vital to recognize that markets often follow a predictable pattern.

For example, if the under 2.0 goals market is priced at 1.9 at kick-off, it tends to gradually decrease (due to time decay) if no goals are scored, often reaching around 1.15-1.20 by halftime.

Therefore, instances may occur where the odds decay pattern doesn’t align with the actual dynamics of the game, presenting trading opportunities.

Various approaches can be employed, such as laying the draw when the scores are level and trading out after a goal, laying the unders, or laying a struggling team.

For those with limited time to watch multiple games, an alternative is to utilize a service like Trade on Sports.

This platform leverages an extensive database of statistics from football leagues worldwide to identify late goal trading opportunities.

A bot then alerts you to potential opportunities during a game. Our own review of the service yielded an impressive £5120 profit over a two-year trial period.

Whether opting for a service like Trade on Sports or engaging in independent trades, the frequency of late goals in football matches and the efficacy of this strategy are remarkable, as attested by many professional football traders.


   2. Scalp the Horse Racing Markets

Scalping, the art of generating small and consistent profits from minor market fluctuations, is a valuable skill worth acquiring. In the context of Betfair, it involves capturing just a tick or two in odds movement, for example, from 2.14 to 2.12.

Betfair Scalper is a comprehensive training course meticulously crafted to teach you this technique.

The course includes ten hours of instructional videos featuring live trade examples and covering the theory behind successful scalping.

The primary focus is on trading horse racing markets during the 10-15 minutes preceding the race, a period characterized by high liquidity and significant odds fluctuations.

What sets Betfair Scalper apart is its approach. Rather than attempting to predict market movements, a challenging task, the course emphasizes profiting from the small back-and-forth shifts in odds.

In a live trial using the methods outlined in Betfair Scalper, remarkable results were achieved.

Nine out of ten trading days were successful, resulting in a profit of 9.2 points. Once you grasp the technique, scalping can become an enjoyable and even somewhat addictive endeavor.

Overall, Betfair Scalper serves as an excellent guide to mastering the art of scalping, providing the tools to consistently generate modest yet reliable profits from the Betfair markets.


   1. Trade With The Pros

Engaging in solo trading can be a daunting and isolating endeavor, especially when faced with the complexities of studying statistics, tracking multiple leagues, identifying value opportunities, and executing profitable trades.

The good news is that you don’t have to navigate this journey alone, as trading platforms now exist to alleviate a significant portion of the heavy lifting, allowing you to focus more on executing trades.

One of the most distinguished and effective platforms in this realm is Goal Profits, a multi-award-winning service that earned our coveted “Best Football Betting Service” accolade in both 2020 and 2022, as voted by our members.

Goal Profits provides a wealth of valuable resources, detailed further in our comprehensive review. Here are some key highlights:

  1. Launchpad: A comprehensive football trading course tailored for beginners.
  2. Trading strategies: An extensive collection of winning football trading strategies.
  3. Chat room: Join live sessions with professional traders Kevin and Steve, and interact with other members.
  4. Team stats: Analyze over 200,000 fixtures to base trades on accurate and detailed information.
  5. Live Stats Module: Utilize in-play statistics to trade matches in real-time and identify optimal opportunities.
  6. Custom Shortlist Pro: Create personalized shortlists for quick and effortless trade discovery.
  7. League tables: Easily identify teams that outperform their overall league position based on various parameters.

Goal Profits boasts an active and devoted community, with many members reportedly transitioning into professional traders and others leveraging the platform as an additional income stream.

By participating in live chat room discussions featuring expert traders Kevin and Steve, you can gain valuable insights into their strategies, trading techniques, and the profits they achieve.

With its comprehensive toolkit designed for aspiring football traders, Goal Profits has gained immense popularity and earned numerous awards.

If you’re seeking strategies from seasoned professionals along with the necessary resources to support your trading endeavors, Goal Profits stands out as an excellent choice.



In the realm of Betfair trading, a plethora of strategies is available, spanning books, articles, e-books, and online services.

Following extensive testing on numerous strategies, we’ve put together a list of the Top 6 strategies mentioned above. These strategies have demonstrated their ability to enhance our trading performance, and we’re confident they can yield positive results for you as well.

The linchpin of successful trading lies in discipline: meticulously plan your actions before entering a trade, be it a match or a race, and adhere rigorously to your predetermined entry and exit points.

Even with a solid strategy, failure becomes a distinct possibility without the anchor of discipline.

Thus, it is crucial to stick steadfastly to your plan, maintain focus, and we extend our best wishes for success in all your trading endeavors!





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